The latest technology provides more than new products — it preserves and enhances long-standing banking relationships. Spencer Savings Bank, a $252 million institution located in Spencer, MA, was looking to do both — take care of their customers while attracting new. COCC’s INSIGHT system delivered.

Over the years, Spencer Savings Bank has enjoyed steady growth due to its commitment to personal service and its responsiveness to its loyal customer base. INSIGHT contributed to Spencer’s strong service tradition by enabling the bank to leverage its customer relationships.

“INSIGHT shows us a new level of customer information,” said K. Michael Robbins, Spencer’s President & CEO. “Our staff uses INSIGHT’s customer profile to understand the services that a customer uses. That knowledge enables us to make sensible cross-sell offers and better serve our customers as part of our CRM strategy.”

The bank has also cultivated a strong niche in construction lending to generate significant commercial business. Customers needing construction loans now receive a higher level of flexibility and service to meet their unique business needs.

Looking to the future, Spencer is planning to expand its Internet delivery channel and introduce check imaging. “Internet Banking is a commodity now, and it’s getting more convenient by the day,” said Mr. Robbins. “We were fortunate that COCC has taken a leadership role in integrating the leading Internet Banking systems with INSIGHT. Our Internet services enable us to attract our next generation of customers while more effectively serving our existing customer base.”

Check imaging will further enable the bank to cut costs and deliver the highest quality service to its customers. Spencer Savings now uses COCC’s image research system to lookup and print copies of check images. When the bank goes “All Image,” these item images will be printed on statements and mailed directly to the customer. Printing on both sides of statement pages will further enhance the cost savings to Spencer Savings Bank.

“We are very pleased with COCC’s technology direction and dedication to service,” Mr. Robbins added. “I have never seen an organization so committed to remaining ahead of the technology curve and to applying that technology in productive, cost-effective ways.”

K. Michael Robbins
President & CEO
Spencer Savings Bank