The two companies will offer fresh customization options designed to maximize the marketing impact of printed consumer notices and statements.

 

COCC will combine its next generation database of consumer information with Computershare Communication Services’ expertise in trans-promotional materials. The resulting communications options will enable COCC’s clients to target their marketing messages to individual consumers for maximum sales.

 

“The number one issue facing financial institutions today is customer/member retention and profitability,” said Joe Lockwood, Chief Technology Officer for COCC. “This agreement augments the many communication options available to COCC clients to generate market awareness and sales. The addition of Computershare Communication Services will give our clients more effective ways to cross sell products and services via transaction statements and notice forms.”

 

COCC has offered an extensive selection of statement and notice messaging for many years. The company continually searches the market for additional options on behalf of its community banking clients and uses its co-operative bargaining power to negotiate the most favorable features and pricing.

 

“The goal of this offering is to give COCC clients what they have been asking for: More options when communicating with the end consumer of their services,” said Bernie O’Connor, President of Computershare Communication Services. “Together, our two companies will offer robust, effective and visually pleasing options that will transform their functional communications into a rich experience for the consumer and an effective communication for each COCC client.”

 

Mr. Lockwood added, “We look forward to helping our clients successfully differentiate themselves from their competitors, and to maximizing the value of their consumer relationships.”